Case Study: Sunspel achieves greater flexibility and internationalisation with By Association Only and Shopify Plus

Sunspel expands to dedicated German and French stores with By Association Only

Sunspel, a British brand known for manufacturing luxury wardrobe essentials, commissioned the vendor By Association Only to migrate its ecommerce site from Magento to Shopify 2.0. The challenge was to execute this migration with minimal disruption to their newly created front-end design while enhancing the platform's overall capabilities.

By Association Only successfully migrated Sunspel to Shopify 2.0, which provided the client with increased flexibility for content creation. The solution included setting up dedicated German and French stores for internationalization and integrating new apps like Klevu for smart search. The vendor's work improved product data management and allowed for more localized content.

Sunspel