Case Study: Holland Cooper achieves a brand-focused Shopify Plus overhaul with By Association Only

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Preview of the Holland Cooper Case Study

Holland Cooper improves ecommerce performance with By Association Only

Holland Cooper, a luxury British lifestyle brand, approached By Association Only to overhaul its ecommerce website. The challenge was to align the site with the brand's strong aesthetic while improving its functionality. The goal was to add new store features, increase content flexibility, and streamline the use of various applications on their Shopify Plus platform.

By Association Only implemented a comprehensive solution that included UX improvements, new upsell features, and a loyalty program. They also streamlined the site's use of key apps like LoyaltyLion, Klevu, Foursixty, and Yotpo to enhance performance. The project resulted in an ongoing growth plan for Holland Cooper, featuring conversion rate optimization and enhanced flexibility for content creation.


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