Case Study: Goodhood elevates its Shopify Plus store with By Association Only

Goodhood upgrades to Shopify Online Store 2.0 with By Association Only

Goodhood, a UK-based lifestyle and streetwear retailer, commissioned the agency By Association Only to reinvent its online store. The key challenges were upgrading to Shopify 2.0, creating a bespoke and editorially-rich design, dramatically improving on-site performance, and undergoing a complete user experience overhaul.

By Association Only delivered a bespoke Shopify 2.0 build for Goodhood, integrating several key technologies like Klevu for search and Klaviyo for email marketing. The solution included a new design, UX improvements, and new store features. While specific metrics are not provided in the text, the project successfully delivered the upgraded online store with a focus on enhanced performance and a more immersive customer experience.

Goodhood