Case Study: ABASK launches a global Shopify Plus store with By Association Only

ABASK launches an international store across 165 territories with By Association Only

ABASK, a new international retailer of curated and unique objects founded by the creators of MatchesFashion, commissioned By Association Only to build a global e-commerce platform. Their challenge was to create a seamless international shopping experience for customers across 165 different territories.

By Association Only implemented a solution using Shopify Markets to handle cross-border shipping and local taxes, providing customers with a single sign-in and effortless checkout. The vendor also developed a bespoke app for shareable, collaborative wishlists that double as interactive mood boards, which also provides data for targeted marketing. This created a more bespoke customer experience for ABASK's global audience.

ABASK