Asset Bank
31 Case Studies
A Asset Bank Case Study
momondo group is a leading online travel search and inspiration network with millions of monthly visitors. Their marketing relies heavily on images and video, but a huge and disparate image library — including repeated purchases from stock agencies and files from tourist boards with different usage rules — meant wasted spend and slow, error-prone workflows. They needed a secure, central system that made assets easy to find and clearly showed licensing requirements.
momondo implemented Asset Bank’s Digital Asset Management platform, using flexible permissions, lightboxes and powerful download presets (they created 11 size presets for web and social). Staff can now grab correctly formatted images instantly and see any usage instructions, cutting time and duplicate licensing costs. After six months the team reported improved productivity and compliance, and are very happy with the system — “huge adaptability” and excellent support, according to James Feltham, Group Photo Editor.
James Feltham
Group Photo Editor