Case Study: INTO University Partnerships improves digital asset management with Asset Bank

INTO University Partnerships cuts failed searches by 40% with Asset Bank

INTO University Partnerships faced a challenge with their digital asset management system, Asset Bank, which had become difficult for staff to use. The outdated configuration, with an overwhelming number of mandatory metadata fields and a complex folder structure, led to assets being tagged incorrectly. This made files hard to locate, causing staff to either reuse the same assets repeatedly or risk using unlicensed imagery from the internet.

Asset Bank worked with INTO to redesign and relaunch the system. The solution involved overhauling the taxonomy, simplifying the folder structure, and improving the user experience. The results were significant, including a 40% drop in failed search requests and a 20% increase in system users. The revamped Asset Bank provided a centralized, user-friendly hub that saved time, improved asset sharing with third parties, and became a single source of truth for the organization.

INTO University Partnerships