Case Study: Kapwing boosts user adoption and transcription accuracy with AssemblyAI

Kapwing improves transcription accuracy and timing with AssemblyAI

Kapwing, a collaborative online video editor, needed to provide its users with highly accurate transcriptions and translations, including precise word timings, to enhance their video editing workflows. Their previous API provider could not deliver the required accuracy, especially for foreign languages, which was crucial for their global user base. To build these AI-first features, Kapwing partnered with AssemblyAI for its speech-to-text services.

By switching to AssemblyAI, Kapwing gained access to superior transcription accuracy and word timing. This solution allowed Kapwing to introduce powerful new features like transcript-based video trimming and word-by-word animations. The partnership with AssemblyAI resulted in a significantly improved user experience for Kapwing's paying customers, who are often small businesses and creators, by drastically cutting down their review and editing time.

Kapwing