Case Study: Outer scales sales and awareness with Aspire

Outer #1 Fastest Growing DTC Brand in 2020, Outer scales their online community to drive sales and awareness using Aspire

Outer partnered with Aspire to scale its influencer and ambassador marketing as the DTC furniture brand grew quickly. The team had been managing partnerships manually in spreadsheets, which made it hard to keep up with agreements, deliverables, budgets, and creator outreach while continuing to build authentic relationships and expand brand awareness.

With Aspire’s Creator Marketplace and influencer marketing platform, Outer centralized communication, activated campaigns faster, and scaled from about 50 influencers to nearly 300. Aspire also helped Outer repurpose influencer-generated content across ads, social, email, and the website, driving 4.3 million engagements, 32.2 million impressions, a 2,100% increase in affiliate sales, and a jump in ROAS from 749% to 2,238% while cutting CPA by more than 3x.

Outer

Shae Sattler

Influencer Partnerships & Community Marketing