Case Study: Scentbird achieves $185K in Total Media Value with Aspire

How Scentbird achieved $185k in Total Media Value with Aspire

Scentbird, the fragrance subscription service, wanted to scale influencer marketing but was spending hours manually searching for the right micro-influencers and managing outreach. The team needed a simpler way to find creators who fit their brand and could produce strong UGC across TikTok, YouTube, and Twitch.

Using Aspire’s influencer search, onboarding, and campaign tracking tools, Scentbird was able to source and activate creators more efficiently, communicate directly with them, and measure performance accurately. With Aspire, Scentbird generated over 5.4M TikTok views, $185,000 in Total Media Value, and more than 150 pieces of creator content, while building 125+ influencer relationships in 2023.

Scentbird

Georgy Meshcheryakov

Senior Influencer Marketing Manager