Case Study: SKINN scales influencer seeding to hundreds and boosts web traffic 19% with Aspire

How a small skincare brand stretched its budget through influencer product seeding

SKINN, a beauty brand that historically sold through home shopping and recently expanded to younger consumers, faced the challenge of reaching a new audience on a limited budget. To spark word-of-mouth without large paid commitments, SKINN’s Social Media & Influencer Partnerships Specialist turned to Aspire—using Aspire’s search database, creator marketplace and landing page integration to find and attract the right creators for product seeding.

Aspire implemented a scalable creator outreach and relationship-management workflow (including AspireIQ’s Manage tab and Elevate automation), helping SKINN grow from 30–50 influencers to hundreds while tracking conversations and tailoring follow-ups. The campaign delivered measurable impact: 4.1M reach, 520+ pieces of content, 100K impressions, 100+ creator relationships, 7X total media value, a 19% increase in web traffic, and product wins such as a 192% month-over-month sales jump for Luminous Skin Oil and the Divine Elixir becoming a top performer.

SKINN

Jessica Selfridge

Social Media, Brand, & Influencer Partnerships Specialist