Case Study: eBags achieves scalable, authentic influencer content and millions of impressions with Aspire

How a baggage company leverages influencer-generated content to scale authentic content

eBags, an online retailer of handbags, luggage and travel accessories, needed more dynamic, aspirational content to engage travelers but had limited in‑house production and a manual influencer process that involved hundreds of emails with low responses and poor scalability. Kaylin Meyer chose Aspire—using Aspire Connect, Aspire Manage and the Content Library—to streamline influencer discovery, relationship management, and content collection so the brand could find creators who matched its aesthetic and customer personas.

Using Aspire, eBags rapidly scaled influencer partnerships, organized over 2,000+ pieces of on‑brand content into a Content Library, and drove measurable reach (8.3M impressions, 164+ live posts and the metrics shown as $4.6 Likes). Aspire’s tools let Kaylin repurpose influencer assets across the website, email and PR, reduce time spent on outreach, focus on higher‑level strategy, and achieve stronger, more authentic brand awareness.

eBags

Kaylin Meyer

Brand Creative & Content Strategist