Case Study: Brook and York achieves 1,000+ new Instagram followers and 1.7M impressions with Aspire

Brook and York - Customer Case Study

Brook and York is a custom jewelry retailer that designs and sells handmade pieces in the USA. To boost brand exposure and grow their Instagram following, Brook and York partnered with Aspire to execute an influencer-driven Instagram giveaway campaign.

Aspire recruited about a dozen high-quality micro-influencers, prioritized engagement when selecting partners, and provided clear CTAs asking users to follow @brookandyork, like the giveaway post, and tag a friend. The Aspire-led campaign delivered measurable impact: more than 1,000 new followers in the first week, 1.7 million impressions, and over 1,500 comments.

Brook and York