Case Study: Serko boosts US visibility with Aspectus Group PR and content

Serko boosts US visibility with Aspectus Group and 50+ media placements

Serko, a corporate travel and expense management technology company, faced the challenge of building brand recognition and establishing credibility in a highly competitive market. They engaged Aspectus Group for PR and communications services to break through the crowded media landscape and reach key industry decision-makers.

Aspectus Group executed an integrated PR and content program, securing media placements and developing executive thought leadership. The solution resulted in over 50 high-impact media placements, exceeding initial coverage targets by 120% and generating a combined 10.5 million+ monthly views. This significantly boosted Serko's visibility and positioned them as an authority in the corporate travel sector.

Serko