Case Study: North Actionsports Group builds three Shopify 2.0 storefronts from one codebase with Ask Phill

North Actionsports Group builds 3 brands on a single Shopify 2.0 codebase with Ask Phill

North Actionsports Group, a provider of windsurfing, kiteboarding, and paddleboarding equipment, approached vendor Ask Phill with a challenge. They needed to build three distinct e-commerce websites for their separate brands but required a solution that was scalable and efficient to manage, avoiding the complexity of running three completely separate platforms.

Ask Phill implemented a solution using a single Shopify 2.0 codebase to power the three distinct brand stores. This provided a unified backend with a shared customer database and allowed for simultaneous management of all sites. The result is a more efficient operation with a cohesive brand experience, giving North Actionsports Group the perfect foundation for international scaling.

North Actionsports Group