Case Study: TIG (UK managed service provider) achieves on-demand OpEx storage and automated cloud backup with Asigra Cloud Backup

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TIG - Customer Case Study

TIG, a UK-based managed service provider specializing in cloud, connectivity and transformational IT services, needed a way to offer enterprise-grade storage and backup without the upfront CapEx, long lead times and sales risk of maintaining large on-premises arrays. The challenge was to deliver flexible, pay-as-you-go storage and comprehensive data protection that could scale quickly to meet customer demand and new revenue opportunities.

TIG partnered with Zadara (storage-as-a-service) and Asigra (agentless cloud backup) to build an on‑demand, OpEx-based file, block and backup service that can be provisioned within 24 hours and trialed via an automated self-service portal. The solution gave TIG predictable per‑gig costs, faster time-to-revenue and strong market traction — about 80% of trialists convert to customers — and has grown TIG’s cloud business with clients such as Virgin, Conran Group, Cosmos Tours and Go-Ahead Group.


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TIG

George Georgiou

Sales Director


Asigra

95 Case Studies