Case Study: Saint Mary’s College boosts applications by 25% with Asher Agency

Saint Mary’s College boosts applications 25% year over year with Asher Agency

Saint Mary’s College, a Catholic women’s liberal arts college, was facing declining enrollment and needed to build awareness beyond its traditional legacy applicants. The Asher Agency was tasked with addressing this challenge using digital marketing and social media strategies.

The Asher Agency implemented a two-part digital campaign that utilized social media, programmatic display ads, and a landing page with giveaways to capture contact information. This strategy generated over 9 million impressions and a 413% increase in sessions from paid media. Ultimately, the campaign helped Saint Mary’s College achieve a 25% year-over-year increase in applications.

Saint Mary’s College