Case Study: Pizza Factory Boosts Social Engagement and Followers with Asher Agency

Pizza Factory boosts engagement with Asher Agency in 13-day holiday campaign

The customer, Pizza Factory, Inc., a growing pizza franchise, faced a challenge with a flat and underperforming social media presence. The vendor, Asher Agency, their Agency of Record, identified this key opportunity and implemented a fresh organic social media strategy to build a loyal following.

Asher Agency's solution involved creating a distinct brand voice and a fun, cohesive look for the content. They specifically elevated the franchise's existing "12 Days of Giveaways" holiday promotion with an engaging Instagram campaign featuring animated videos. The results were significant, garnering over 7K likes and comments, 13K+ organic video views, and 1,570 new followers, which surpassed the original goal.

Pizza Factory, Inc