Asher Agency
59 Case Studies
A Asher Agency Case Study
The Indiana Institute of Technology, a single-campus university with nationally recognized online programs, introduced an innovative MBA-to-Ph.D. pathway. Their challenge was to attract qualified prospects for this very specific program. They partnered with Asher Agency to address this need.
Asher Agency implemented a paid LinkedIn campaign, using strategic targeting and specific ad messaging to reach a niche audience of regional MBA graduates. The solution delivered exceptional results, generating over 400 leads at a cost 88% lower than the industry average. The campaign also ranked in the top five higher education campaigns globally on LinkedIn for three consecutive weeks.