Case Study: Deluxe Corporation achieves faster insights and better productivity with Ascribe

Deluxe Corporation capitalizes on tools and training to drive productivity for its digital data

Deluxe Corporation, a leading North American provider of checks and related business products, wanted to speed up insights from its website feedback data, improve productivity, and better support user experience. Its teams were manually aggregating unstructured comments from intercept surveys, feedback buttons, and CSR input surveys, and earlier attempts to automate coding had fallen short. Deluxe turned to Ascribe for help, using Ascribe Coder and Ascribe Illustrator.

With Ascribe Coder, Ascribe Illustrator, and Connector integrations, Deluxe was able to streamline data import, semi-automate coding, and visualize trends while retaining manual oversight for quality and control. Ascribe helped reduce manual processing time, improve productivity, and increase visibility and sharing of insights, while also enabling continuous improvement through responsive training and product support.

Deluxe Corporation

Kristi Olson

Senior Customer Experience