Case Study: HFO Investment Real Estate Optimizes Marketing and Sales with Geopointe by Ascent Cloud

A Ascent Cloud Case Study

Preview of the HFO Investment Real Estate Case Study

HFO Investment Real Estate Optimizes Marketing And Sales Processes With Geopointe

HFO Investment Real Estate used Ascent Cloud’s Geopointe to improve marketing and sales processes across Washington and Oregon. The team needed a better way to identify key demographics, analyze geographic data, visualize Salesforce reports, and give executives a clearer view of sales territories and opportunity areas.

With Ascent Cloud’s Geopointe, HFO implemented automated assignments, geographic searching and analysis, filtering, and geo-visualization tools to target the best neighborhoods and support consulting work. The results included cutting the time to pull a targeted list of comparable properties in half, uncovering locations their sales team had missed, guiding marketing toward higher-opportunity areas, and helping consulting deliver location insights tied to increased store visits.


View this case study…

HFO Investment Real Estate

Jennifer Shuch

HFO Investment Real Estate


Ascent Cloud

11 Case Studies