Case Study: 3M improves territory coverage and resource deployment with Geopointe by Ascent Cloud

3M improves territory coverage and resource deployment with Ascent Cloud

3M, a global manufacturing company, faced challenges with limited territory visibility and manual map creation, making it difficult to align resource deployment with sales opportunities. To address this, they turned to their vendor, Ascent Cloud, and implemented the Geopointe solution within Salesforce. The goal was to gain clearer geographic insight and improve planning, especially for their inside sales team during the constraints of the COVID-19 pandemic.

Ascent Cloud's Geopointe platform provided 3M with advanced mapping capabilities, including the use of layers to combine different boundary systems and a CSV import feature for external data. This solution allowed the team to visualize territories, analyze travel patterns, and identify open opportunities more effectively. As a result, 3M gained a clearer understanding of territory coverage, enabling them to deploy inside sales resources more strategically. The implementation helped the team complete tasks faster, work more cost-effectively, and produce presentation-ready visual outputs.

3M