Case Study: Gripple boosts new product innovation with Ascensor's Eureka app

Gripple rolls out Eureka across 9 countries with Ascensor

Gripple, a market-leading global manufacturer of wire joiners and suspension systems, needed a digital solution to manage the submission and assessment of new product ideas from its global sales team. Their challenge was to replace inefficient offline systems with a mobile application that would allow for quick idea uploads and a simple backend for review. They partnered with vendor Ascensor to develop this solution.

Ascensor created the Eureka app, an elegant end-to-end solution built using the Ionic and Vue frameworks. The mobile app allows sales staff to upload ideas and media on the go, even offline, while a desktop interface provides easy management and reporting. The solution dramatically drove efficiency and boosted innovation for Gripple, now in use across nine countries, helping the company continually innovate towards its goal of generating 25% of annual turnover from new products.

Gripple