Case Study: JTV expands from two to six OTT platforms with Ascendum Solutions

JTV expands OTT platforms from 2 to 6 in 3 months with Ascendum Solutions

JTV, a jewelry television company, engaged Ascendum Solutions to expand its over-the-top (OTT) streaming platform from two to six distinct platforms. This initiative aimed to broaden the reach of its live shows to a larger audience and provide a more native, platform-specific user experience for its customers.

Ascendum Solutions rapidly delivered six new applications across mobile, web, and OTT platforms in just three months. This expansion significantly increased JTV's accessibility and customer reach. The project was a major success, resulting in 86 million subscribed users and the annual sale of 7.5 million gem packages, demonstrating strong customer engagement and revenue generation.

JTV