Case Study: Sentry Equipment modernizes digital engagement with Ascedia

Sentry Equipment increases time on page by 100% with Ascedia

Sentry Equipment, a manufacturing company, needed to modernize its digital presence to better support technical buyers and strengthen its marketing strategy. They partnered with Ascedia to replace their legacy CMS with a scalable Kentico platform to improve product discovery and lead generation.

Ascedia implemented a comprehensive solution involving strategic planning, user experience design, and Kentico application development. This included reorganizing the site's architecture, enhancing search capabilities, and integrating tools like HubSpot. Following the launch, Sentry saw significant improvements, including a major increase in conversion rate and session duration, while also decreasing its bounce rate and development spend. Ascedia continues to support Sentry with ongoing optimization and digital marketing.

Sentry Equipment