Asana
212 Case Studies
A Asana Case Study
Showpo, a Sydney-based fashion e-commerce brand that ships to 100+ countries and has over 4 million social followers, grew rapidly from a garage startup into a global retailer. That growth exposed operational pain points: teams working in silos, major campaigns managed in outdated spreadsheets, and lengthy status meetings that sapped time and created confusion around responsibilities and timelines.
Showpo rolled out Asana company-wide—introducing it team-by-team with training and executive buy-in—and standardized work with templates, automation, and a single source of truth. The result: campaigns run 30% more efficiently, fewer meetings thanks to real-time status updates, clearer accountability and collaboration across teams, and streamlined processes from product roadmaps to employee onboarding.
Jane Lu
Chief Executive Officer