Case Study: Epitaph Records achieves 5x efficiency and faster album launches with Asana

Epitaph Records increases efficiency by 5x with Asana

Epitaph Records is an independent Hollywood-based label of ~60 employees that juggles 50–100 artist negotiations and complex release schedules at any given time. Relying on email and spreadsheets made it hard to track contract status, production dependencies, and marketing timelines, creating delays and extra work across teams.

Founder Brett Gurewitz introduced Asana, building templates for the 20+ step contract process and rolling the tool out company-wide (including onboarding). The result: a 5× increase in efficiency for business affairs, production, and marketing, far less email, clearer ownership and alignment for on-time releases, and a leaner, less stressed team.

Epitaph Records

Brett Gurewitz

Chief Executive Officer, COO