Case Study: Coupa achieves 658% time savings and better visibility with Asana

Coupa scales to support customers with Asana

Coupa, a company looking to scale its Value Services organization, struggled with scattered work across multiple tools and spreadsheets, making it hard for leaders to track progress and prioritize requests. Before Asana, the team lacked a centralized workspace and a formal intake process to manage initiatives consistently.

Asana helped Coupa build a PMO-based system for project intake, prioritization, roadmap planning, and real-time status tracking. By using Asana forms, portfolios, dashboards, and standardized reporting, Coupa improved visibility and removed subjectivity from prioritization; the company reported a 658% increase in time savings from 2020 to 2023, equal to about 135 workdays saved per year.

Coupa

Saverio Ferme

Senior Vice President, Global Service Operations