Case Study: Compare My Move achieves streamlined digital marketing and faster launches with Asana

Compare My Move Making moving easier with Asana

Compare My Move is a Wales-based, award-winning online comparison site that helps people find moving companies and surveyors across the UK. With a small but rapidly growing team—half of whom work in digital marketing—the company handles roughly 63,500 moves a year but struggled with a complex, high-volume content pipeline, unclear project ownership, missed deadlines, and limited visibility across stakeholders.

They adopted Asana to run weekly agendas, manage an editorial calendar, track cross-team tasks, and attach drafts and assets to specific workstreams. Using custom fields and clear task assignments improved transparency, sped up campaign delivery (including a large 12,000-word “Moving to London Guide” and a Surveying service launch), reduced silos, and helped the team meet deadlines and scale more efficiently.

Compare My Move

Rhydian Ball

Leads the Marketing Team