Asana
212 Case Studies
A Asana Case Study
Blackboard, a leading edtech company with ~3,000 employees and a distributed UX and design team across the US, Canada, UK, Colombia, and India, needed a single source of truth for design work. Teams previously relied on disparate tools and inconsistent sprint cadences, making it hard to assess capacity, prioritize requests, and produce monthly status reports — a process that could take 1–2 hours of manual chasing each month.
Blackboard adopted Asana in a phased rollout, using intake forms, project templates, a shared sprint calendar, and Asana Portfolios to centralize requests and workflows. The change consolidated cross-functional collaboration, let the team quantify designer capacity to justify headcount, and cut status reporting time to about 15 minutes, while streamlining prioritization and sprint planning.
Joannie Wu
Design Manager