Case Study: a global consulting firm accelerates post-merger technology adoption and protects talent retention with Artificial Societies

Global Consulting Firm tests 12 integration plans with Artificial Societies, accelerating technology adoption by a quarter

A global consulting firm faced the challenge of stress-testing a post-merger integration plan for two professional-services firms. They needed to retain talent and spread new working practices, but had only one chance to get the sequence of interventions right. Conventional research was inadequate, so they turned to Artificial Societies to simulate the integration using AI personas.

Artificial Societies built a focused simulation of 1,500 key employees using AI personas to map informal influence. They tested 12 integration strategies in parallel, which revealed the optimal sequence of interventions. This allowed the consulting firm to recommend a plan that met its talent-retention target and accelerated technology adoption by a full quarter.

Global Consulting Firm