Case Study: Mason Companies achieves scalable product customization with Artifi Labs

Mason Companies Sparkles with Artifi Product Customization

Mason Companies, a family-owned footwear and apparel retailer operating multiple brands, needed a product customization platform. They required a flexible solution that could scale across all their brands, provide shoppers with a live virtual proof of customized items like jewelry, and avoid the need for multiple different systems.

Artifi Labs provided a custom user interface that enabled an interactive customization experience for products such as charm bracelets and birthstone rings. The Artifi solution empowered Mason Companies with an expanded offering, increased time on site, and a higher average order value. The Artifi platform successfully met the requirement to run across multiple sites under the Mason Companies banner.

Mason Companies