Case Study: Tamr boosts product adoption and customer value with Articulate 360

Tamr Boosts Product Adoption and Customer Value With Reach 360

Tamr, a master data management company, needed a more scalable way to train customers on its rapidly evolving Tamr Cloud SaaS platform and improve product adoption. Working with Articulate and its Articulate 360 platform, including Reach 360 and Rise 360, Tamr set out to replace a more labor-intensive instructor-led model with efficient online learning.

Articulate helped Tamr publish updated courses easily as new features launched, enroll more learners from customer organizations, and move to an online-first training approach. The result was significantly reduced instructor-led training demand and hours, along with greater training flexibility, efficiency, and customer value from Tamr’s data products.

Tamr

Sara Russell

Head of Customer Support and Education