Art Fresh
18 Case Studies
A Art Fresh Case Study
The customer, Ann Wellness, is a natural and organic products store focused on health and wellness. Founded by Nhu Tran, the business sought to create a modern and elegant brand that conveyed a connection to nature and also referenced the founder's Vietnamese heritage. They engaged the vendor, Art Fresh, for branding services to address this challenge.
Art Fresh developed a comprehensive branding strategy, which included a logo featuring a flower and a star from the Vietnamese flag alongside the slogan "Nature-made." This new corporate identity, featuring a warm color palette, was applied across all marketing channels. The solution provided by Art Fresh helped Ann Wellness build inspiring communications with its target audience to promote their range of natural products.