Case Study: PATHWAYos reduces manual onboarding work with Arrows

Automating customer onboarding using Arrows and HubSpot

PATHWAYos, an EdTech work-based learning platform for K–12 schools and districts, needed a better way to manage its onboarding and training process. Before using Arrows, the team spent too much time sending manual emails to customers about each step in the process and gathering information that could have been collected in advance.

With Arrows, PATHWAYos created structured onboarding plans, personalized welcome cards, and forms to collect key details like contacts, goals, and launch dates, all synced automatically to HubSpot. Arrows helped PATHWAYos share the full customer journey upfront, reduce manual work, and keep onboarding data connected in real time to their HubSpot pipeline, freeing the team to focus more on kickoff and training calls.

PATHWAYos

Lauren Armack

Learning & Development Manager