Case Study: Vault reduces drop-off in mobile banking flows with Arounda

Vault reduces send-money flow to 3 taps with Arounda

The customer, Vault, a digital banking app, faced significant user drop-off and low trust levels within its core banking flows. Their cluttered interface, which required users to navigate through numerous tabs and taps for simple tasks like transfers, was frustrating busy professionals and first-time users. They enlisted the design firm Arounda to address these UI/UX challenges.

Arounda simplified the app by creating a focused Home view for primary data and a separate Statistics section, implementing a "one screen, one thought" philosophy. This solution drastically reduced the number of taps needed to send money and cut scanning fatigue. The measurable results included a 96% transfer task completion rate, a reduction to just 3 taps for sending money, and 37% fewer flow errors, all achieved within an 8-week design timeframe.

Vault