Case Study: StockGate builds investor trust and boosts conversions with Arounda’s crypto brand identity

StockGate boosts sign-up intent 78% with Arounda

StockGate, a crypto investment platform, needed to launch with a distinct brand identity to build user trust and stand out in a crowded market. Their vendor, Arounda, was tasked with creating a branding system that would convey security and transparency to reduce user churn and support confidence.

Arounda developed a human-centered visual identity using a warm color palette, photography, and bold minimalism to differentiate the platform from competitors' cold interfaces. The solution included a logo, printed materials, and a social media system. This resulted in a 78% sign-up intent, an 88% clear brand differentiation, a 93% confidence in the platform, and the brand being perceived as 89% more professional by users.

StockGate