Case Study: Children's Health improves parent confidence and engagement with Arounda's app redesign

Children's Health boosts parent confidence 91% with Arounda

Children's Health, a USA-based healthcare organization, needed a redesign for its child health-tracking app, Health HQ. The platform, which helps parents monitor their children's nutrition and health data, suffered from a fragmented user experience with confusing flows and an overwhelming interface. The client engaged the design vendor Arounda to undertake a full-scale redesign to simplify the complex user journeys, particularly the meal logging process.

Arounda rebuilt the app's information architecture and user flows, creating a scalable UI system with a warm, approachable visual language to replace the old clinical aesthetic. The solution significantly reduced cognitive load for parents. This resulted in a 34% increase in session duration, a 29% improvement in feature engagement, and a 31% drop in onboarding drop-offs. Most importantly, 91% of surveyed parents reported feeling more confident in managing their child's health data after the redesign by Arounda.

Children's Health