Case Study: WordPress Marketing Department boosts engagement and traffic with Arounda

a WordPress Marketing Department boosts traffic 22% with Arounda

The WordPress marketing department, representing the open-source website builder WordPress, faced the challenge of improving user interaction with its platform and creating effective, branded marketing materials for its diverse range of products. They engaged the digital product design agency Arounda for web design and branding services to enhance their UX/UI and marketing efforts.

Arounda worked closely with the client to redesign product landing pages and develop a suite of strong marketing materials, including social media content and email templates. This solution significantly improved the platform's performance, resulting in a 5% engagement rate, a 22% increase in traffic, a doubling of customer retention, and a 20% reduction in bounce rate.