Case Study: Diebold Nixdorf builds thought leadership and media coverage with Arlington Research

Diebold Nixdorf interviews 1,000 UK adults on modern banking with Arlington Research

Diebold Nixdorf, a world leader in enabling connected commerce, wanted to conduct a study into consumer attitudes towards modern banking to fuel a thought leadership campaign. They approached vendor Arlington Research to undertake this consumer PR research.

Arlington Research implemented a solution by interviewing 1,000 UK adults to establish if self-service technology builds closer bank relationships. The findings were used by Diebold Nixdorf to secure numerous press briefings and resulting coverage in well-known trade and national publications, successfully fueling their media campaign.

Diebold Nixdorf