Arlington Research
44 Case Studies
A Arlington Research Case Study
Alphabet, Europe's leading provider of business mobility services, approached Arlington Research with a challenge to conduct extensive consumer PR research. The company needed to explore public attitudes on a wide range of topics including vehicle ownership, usage, environmental emissions, and the future of electric and autonomous vehicles to support an upcoming customer forum.
Arlington Research successfully implemented the solution by surveying 2,000 nationally representative adults. They managed a very tight turnaround, delivering a comprehensive executive summary ahead of schedule. Arlington then produced a PowerPoint presentation to walk Alphabet's stakeholders through the findings, ensuring they were well-versed in the results.