Case Study: Snapchat Inc achieves improved security posture and SMS cost savings with Arkose Labs

Snapchat Identifies Critical Risk & Shows Direct Savings with AWS & Arkose Labs

Snapchat Inc, with more than 300 million users and a large young demographic, faced high-value fraud risks including fake account creation, SMS abuse, and account takeovers and needed to both improve its security posture and demonstrate direct cost savings. After evaluating options, Snapchat Inc partnered with Arkose Labs and deployed Arkose Bot Manager (integrated with AWS) to risk-score sessions, orchestrate challenges, and reduce latency without degrading the legitimate user experience.

Arkose Labs ran a 3.5-week proof-of-value and deployed Arkose Bot Manager plus a dedicated managed SOC, using 80+ data fields to classify high- and medium-risk sessions. Arkose Labs’ solution dramatically reduced dubious login attempts and fake accounts, significantly lowered SMS verification volume and associated costs, reduced account takeovers, and improved overall ROI—while AWS-backed infrastructure and 24/7 monitoring preserved reliability and user experience.

Snapchat Inc

Nick Reva

Security Engineering Leadership