Case Study: Leading Gift and Prepaid Card Provider achieves 98% fewer bot attacks and 60% reduction in human-driven fraud with Arkose Labs

Payment Firm Foils Gift Card Fraud With Arkose Labs

Leading Gift and Prepaid Card Provider, a major distributor of gift and prepaid card programs with hundreds of partners, was hit by large-scale attacks from bots and human fraud rings checking balances and redeeming stolen cards. Their legacy reCAPTCHA solution failed to stop these attacks and created friction for legitimate customers, so they engaged Arkose Labs and its Arkose Labs platform (adaptive step‑up challenges and intelligence) to address the problem.

Arkose Labs implemented an adaptive step‑up challenge and analytics platform with managed services and custom insights, enabling the company to distinguish bots and human sweatshops and share risk data across teams. Arkose Labs’ solution stopped more than 98% of automated attacks, reduced human-driven fraud by over 60%, preserved a smoother customer experience, and was rolled out across more than 100 sites.