Case Study: Honey (by PayPal) protects millions of user accounts from bot and account-takeover attacks with Arkose Labs

Honey Keeps Millions of User Accounts Safe with Arkose Labs

Honey, a subsidiary of PayPal that helps consumers find coupons and savings across tens of thousands of e‑commerce sites, faced account takeover (ATO) risk and large‑scale automated card‑testing attacks and needed to stop fraud without degrading its seamless user experience. To address this, Honey engaged Arkose Labs and deployed the Arkose Labs Platform on login and new‑user sign‑up flows.

Arkose Labs applied real‑time ML risk classification, adaptive step‑up challenges, and managed services with dashboards and monitoring to remediate attacks and deter fraudsters long‑term. The Arkose Labs deployment eliminated bot attacks targeting the platform, increased good‑user throughput, and protected user accounts from ATO and card‑testing — delivering measurable protection quickly while preserving Honey’s user experience.

Honey

Assaf Keren

VP, Enterprise Cyber Security