Case Study: Stryten Energy boosts energy storage authority and earned media with Arketi Group

Stryten Energy secures 39 earned media placements with Arketi Group

Stryten Energy, a provider of stored energy solutions, sought to establish itself as a thought leader and authority on multiple battery technologies. To share its unique perspective and educate the media on energy storage, the company partnered with Arketi Group for a public relations and content marketing program.

Arketi Group implemented a comprehensive media relations strategy that included competitive research, spokesperson platform building, and a 12-month PR plan. This solution secured 39 earned media placements in targeted outlets, achieving a total reach of over 3.4 million. The campaign successfully positioned Stryten Energy as a leading authority and also generated high engagement through a monthly newsletter, which achieved a 40% open rate.

Stryten Energy