Case Study: a prominent U.S.-based cable and telecommunications company boosts employee engagement with Arketi Group

Prominent U.S.-based Cable and Telecommunications Company boosts employee engagement from 75% with Arketi Group

A prominent U.S.-based cable and telecommunications company faced a challenge in boosting employee engagement beyond its leadership channels. The vendor, Arketi Group, was engaged to use its expertise in organizational network analysis to help the company uncover its informal internal influencers.

Arketi Group implemented a data-driven methodology using a peer-nomination survey to identify key influencers, who were overwhelmingly not in management roles. The solution empowered these employees to serve as trusted conduits for communication, which improved the internal comms strategy and provided critical insights. This approach proved its measurable impact during a downsizing, where the company used the influencer map to assess relational risk and protect team cohesion, noting that nearly 40% of employees influenced by one departed individual also left shortly thereafter.