Case Study: Envitia refreshes its brand identity with Arke

Envitia refreshes its brand with Arke, creating 20+ bespoke elements and 16 icons

Envitia, a software and digital services company specializing in complex data challenges, recognized it was time for a brand refresh. They engaged the creative team at Arke to modernize their visual identity, aiming for a cleaner look that retained their core recognizable elements while updating their brand guidelines and presentation templates.

Arke implemented a comprehensive rebranding strategy that included a refreshed color palette, custom imagery treatments, bespoke icons, and geospatial-inspired patterns. This solution provided Envitia with a simplified and coherent brand identity, making it easier to communicate their complex work. The new guidelines empowered Envitia's internal team to present a consistent and professional image across all digital and physical platforms, resulting in better brand alignment and internal adoption.

Envitia