Case Study: Jaguar Land Rover centralises customer experience with Argo Logic Salesforce implementation

Jaguar Land Rover centralises customer experience with Argo Logic and integrates 23 systems

The customer, Jaguar Land Rover, faced the challenge of managing complex vehicle ownership scenarios and required a federated Salesforce solution. This involved integrating with over 20 external systems, including dealer management systems and online marketplaces. The vendor, Argo Logic, was tasked with implementing this to centralize the delivery roadmap and revolutionize the customer experience.

Argo Logic successfully implemented a combined Sales and Service Cloud solution for the head office and a Partner Community for the dealer network. Utilizing their MuleSoft practice, Argo Logic delivered integrations to 23 external platforms. The result was an international-ready platform providing a 360-degree customer view, which was deployed to multiple regions including the UK, Europe, Korea, Japan, and MENA, seamlessly bridging the gap between JLR and its dealership network.

Jaguar Land Rover