Case Study: Swoogo boosts event engagement with Arena Live Chat

Swoogo boosts event engagement with Arena Live Chat, increasing attendance by 180%

Swoogo, an event management software company, sought to enhance audience engagement for the virtual corporate events hosted on its platform. To address this challenge, they implemented Arena Live Chat from the vendor Arena.

Arena's solution provided powerful no-code features like Direct Messages, Polls, and Q&As, which made virtual events more interactive and professional. This integration delivered significant measurable results for Swoogo's clients, including a 180% increase in event attendance for one customer, $20,000 in annual savings for another, and a 393% increase in leads for a university client.

Swoogo