Case Study: Fox Sports Australia achieves increased time on page and enhanced real-time coverage with Arena Live Blog (Arena)

Arena Live Blog enhanced real-time sports coverage and boosted time on page by providing a low-code solution

FOX (Fox Sports Australia), the country's leading sports broadcaster with roughly 1.8 million estimated monthly users during live events and 500+ live sports events each month, needed to improve real-time online coverage and keep large, diverse audiences engaged while optimizing editorial resources. To meet this challenge they partnered with Arena and deployed Arena Live Blog, a low-code live-blogging solution.

Arena implemented Arena Live Blog with features like Automatic Play-by-Play and Social Stream to automate updates, integrate social content, and free editors to focus on quality. The Arena solution boosted time on page, scaled FOX’s live coverage across 500+ events and ~1.8M monthly live-event users, lowered deployment costs, and reduced editorial overhead.

FOX