Case Study: Lira Clinical achieves higher sales and conversion with Arctic Grey's Shopify optimization

Lira Clinical boosts sales 18% with Arctic Grey

Lira Clinical, a leading professional skincare brand, faced significant e-commerce challenges. Their outdated website was not mobile-optimized and had a cumbersome checkout process, leading to cart abandonment. Furthermore, they struggled with complex B2B account management, manual trade show ordering, and critical integration issues between their Shopify store and NetSuite ERP system. They partnered with Arctic Grey to overhaul their Shopify experience.

Arctic Grey implemented a comprehensive solution, including a mobile-first UX/UI redesign and a streamlined checkout with a cart drawer. They built a custom B2B portal with automated account approvals and bulk ordering, and fully integrated NetSuite for seamless inventory and order syncing. A revamped loyalty program and strategic upselling were also deployed. As a result, Lira Clinical saw an 18% increase in total sales, a 31% higher conversion rate, and a 15% boost in customer retention. Arctic Grey's work provided a strong foundation for the brand's healthy growth.

Lira Clinical